Shahid Kapoor becomes very skin-conscious

SARRAH KHILAWALA Times News Network (BOMBAY TIMES; March 18, 2010)

If Bollywood hottie Shahid Kapoor’s candid confession is to be believed, then every man (like a woman) likes to look good and aims for clear skin. He himself has no problems in this regard. And his cute dimples on rosy cheeks are as big a hit with girls as are Shahid’s groovy moves on the dance floor with guys. Eat your heart out, Hrithik Roshan.

But now the Dhan Te Na star is ready to share the secret that has women going weak in the knees over him. It’s the ‘Vaseline Men Antispot Whitening Face Cream’ which he now proudly endorses as its brand ambassador. “It’s an honour to be chosen by Vaseline as the face of their newly launched men’s fairness cream,” said Shahid. “This cream’s that one-stop solution that gives you the liberty to ‘be prepared’ whenever and wherever required. I would advise all men to experience this amazing change in their skin by adding one minute to their daily care regime,” added the actor who is happy that the Indian male’s approach towards skincare has changed recently.

“Men are shy to experiment with female fairness products available in the market. Understanding their urge for fairer and good looking skin, we decided to come up with a range specially designed for the Indian male skin which takes care of the most neglected part of their personality — their face,” said Govind Rajan, General Manager, Skincare, Hindustan Unilever Limited, about Vaseline’s unique range of skin whitening products that reduce sun spots, acne scars, freckles and dark patches from the face. “It makes the skin visibly fairer in two weeks. With the increase in the number of men opting for personal care products, there is a definite scope for this specially designed product range to be a big success,” he added.